WhatsMyRepBrand24 alternative: reputation monitoring from $29 a month
Brand24 is a social listening tool: it collects mentions across social networks, news and reviews, with sentiment. Its entry plan is $199 a month billed yearly, or $249 billed monthly, for 3 keywords, and AI visibility is an add-on.
Brand24 vs WhatsMyRep
Side by side, from public pages, checked on 6 October 2026.
| WhatsMyRep | Google Alerts | Brand24 | Reptor | |
|---|---|---|---|---|
| Price | From $29 a month for 1 brand, $79 for 5, $149 for 15; free one-off check | Free | From $199 a month billed yearly, $249 billed monthly (3 keywords) | From €129 a month excl. VAT for 1 brand, month to month |
| Contract | Month by month, nothing renews by itself, 14-day trial without a card | None | Yearly or monthly billing | Monthly, or yearly with up to 20% off |
| Google results for your name, scored per link | Yes, in your country | No, emails about new pages | Not listed | Yes, Google and Bing daily |
| Search suggestions (“brand scam”) | Yes, Google and Bing | No | Not listed | Not listed |
| Ratings on review sites | Yes | No | Reviews among sources | Yes, review aggregation |
| AI answers | Google AI Overview, ChatGPT and Gemini models | No | Paid add-on | Google AI Overviews on every plan, plus 3 AI platforms on the entry plan |
| Score | Risk 0-3 on every finding | None | Sentiment | Sentiment |
From the public pages of Brand24, Reptor and Google Alerts, checked on 6 October 2026. “Not listed” means their pricing page does not mention it.
Brand24 pricing in 2026
All plans from brand24.com/prices on 6 October 2026. Prices are per month.
| Plan | Billed yearly | Billed monthly | Keywords | Mentions a month | AI visibility |
|---|---|---|---|---|---|
| Individual | $199 | $249 | 3 | 2,000 | Add-on |
| Team | $299 | $349 | 7 | 10,000 | Add-on |
| Pro | $399 | $499 | 12 | 40,000 | Add-on |
| Business | $599 | $699 | 25 | 100,000 | Add-on |
| Enterprise | from $1,499 | from $1,499 | Custom | Custom | Add-on |
Brand24 also lists a 14-day free trial without a credit card, “no commitment” with cancellation at any time, and a 30-day money-back guarantee that excludes custom plans. WhatsMyRep for comparison: Starter $29, Growth $79, Agency $149 a month for 1, 5 or 15 businesses, 14-day trial without a card.
When Brand24 is the right choice
If you run campaigns and need volume, reach and share of voice across social networks, Brand24 is built for that and WhatsMyRep is not.
When it is not enough
A local business or a small agency usually needs a smaller question answered: what does a buyer see when they search us, and did anything change that can cost us a customer. Paying for a social listening suite to answer it is expensive.
What you pay for with Brand24
Brand24 counts keywords and mentions. The entry plan gives 3 keywords and 2,000 mentions a month; each step up adds keywords and mention volume. That model fits a brand with a lot of public conversation: consumer products, media, campaigns. Its strength is breadth: social networks, news, blogs, podcasts and review sites in one feed, with sentiment.
AI visibility, the part that shows how AI assistants talk about you, is listed as an add-on on every plan, Enterprise included, in the plan comparison on the same pricing page.
When the price stops making sense
A dentist, a roofer or a five-person agency gets a few dozen mentions a month. Paying for 2,000 mentions to read 30 is not the issue; the issue is that the feed misses the page that matters most: what ranks for “your name reviews” in Google, and the suggestion “your name scam” under the search box. Brand24’s pricing page does not list Google results or search suggestions as sources.
WhatsMyRep watches exactly those, plus ratings and AI answers, from $29 a month for one business and $79 for 5, month by month.
Questions, answered
How much does Brand24 cost?
On 6 October 2026: Individual $199 a month billed yearly or $249 billed monthly (3 keywords, 2,000 mentions), Team $299 or $349, Pro $399 or $499, Business $599 or $699, Enterprise from $1,499. The plan comparison lists AI visibility as an add-on on every plan. Source: brand24.com/prices.
Does WhatsMyRep track social networks like Brand24?
Partly. Every check looks up Reddit threads, YouTube videos and news of the last 30 days through Google, and Facebook pages appear when they rank for your name. We do not read social feeds directly and do not count every mention.
Does Brand24 have a free trial?
Yes, 14 days without a credit card, according to its pricing page. WhatsMyRep has a free one-off check without an account and a 14-day trial of the Growth plan without a card.
Can I try WhatsMyRep for free?
Yes. The one-off check is free, and daily monitoring starts with 14 days of the Growth plan, no card.
Sources
- Brand24 pricing and plansbrand24.comChecked 6 October 2026
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